CSRC Approves IPO of JD Capital-invested Fusen-Noble House


The China Securities Regulatory Commission (CSRC) announced on March 11 that the application for the initial public offering (IPO) of Chengdu Fusen-Noble House Co., Ltd, a JD Capital-invested company, was approved. The company is about to be listed on the main board.

With decorative building material, home furnishing and the development, leasing and services in the auto parts market as its main businesses, Fusen-Noble House adheres to the development strategy of “dense layout in core areas and steady expansion”. While maintaining its competitive position in the regional market, the company continuously strengthens its advantages in terms of market size, business administration and added-value services, aiming at consolidating its core competitiveness and realizing the strategic goal of market expansion.

In addition, the company plans to focus on the Fusen brand in the decorative building material and home furnishing market, strengthen the e-commerce marketing and integrate such resources through both online and offline stores, so as to build a sound system of comprehensive market services and improve service quality. With the further enhancement of sustainable financing capability after listing, the company will timely implement the expansion strategy to forge new drivers of growth.

With years of development, the decorative building material and home furnishing market has become the major sales channel for such product circulation in China. 

According to public data, by 2014, the sales revenue of the decorative building material and home furnishing above a designated scale had reached 1.21 trillion yuan, which showed a great market potential.

So far, there have been 92 listed companies and companies listed on the National Equities Exchange and Quotations (NEEQ) among JD Capital-invested projects.